Ruby & I are always talking about making the perfect bite. So making the perfect picnic came from our obsession with the perfect bite
BY: ADRIANA GALLINA
Wendy Weston is the founder and president of Perfect Picnic. For Wendy, the only thing that comes before putting together beautiful picnics, is her amazing daughter, Ruby – an active and inventive eight-year-old with a very sophisticated palette.
Wendy was born and raised in Cape Cod and her former life includes figure skating at the national level and professional welding. W squared is a born entrepreneur and the ultimate DIY gal. Now, she’s a New Yorker through and through and her world is the fast-paced world of luxury picnics — while the picnic experience is relaxing for our guests, our end is organized chaos and adrenaline.
She’s thankful to have her headquarters in her favorite and home neighborhood, the Lower East Side. Many people consider Wendy to be a part of the LES. She’s been here for over the past two decades and even helped to open one of the first art galleries in the neighborhood, first called Metal Stone, later changed to Aiden Savoy. She’s currently a founding member of the new Soho House on Ludlow.
Her love for food, people and her gift for creating memorable experiences led to the creation of Perfect Picnic. On a typical day, you can find Wendy in the kitchen putting the final touches on a picnic, on the phone confirming details with guests, and at a LES street corner catching up with neighbors, all at the same time.
And she’s all about functionality, you’ll often catch her in a comfortable (but cute!) black jumper, chocolate brown curls pulled back into a bun, and purple eyeshadow outlining her piercing green-hazel eyes. “I don’t wear heels, I’m just not a heels gal,” she says. Plus, it’d be hard to set-up picnics in stilettos.
She wants all her picnics to be nothing less than amazing–or ya know, perfect. But she also cultivates a fun work environment where kindness, from the kitchen to the park, always comes first.
Wendy has a knack for people and hard-work which is palpable through her dedication to building the Perfect Picnic brand through memorable customer experiences. Her picnic passion began while she was eating her way down the Amalfi coast with her daughter. She loves the Italian culture, which takes time to indulge in the simpler things, good food and better company.
She always says, “I want people to savor the moment.” Picnics, for Wendy, are about slowing down and enjoy delicious food and family.
Favorite picnic spot: On the ottoman with Rue
Favorite drink: Vodka martini, slightly dirty, extra chilled with olives
Favorite spot in the city: LES
How did you come up with Perfect Picnic’s name: I’m not a big meal person, I’m more of a snacker. Ruby and I are always talking about making the perfect bite. So making the perfect picnic, came from our obsession with the perfect bite.
Go to snack: Summer roll from Pho Grand
What do you love most about the Picnic industry: The people: my customers, my team, I’m very social.